Event Tourism: Enhancing Destinations and the Visitor Economy

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Conference Organisers:
School of Services Management, Bournemouth University
Centre for Festival & Event Management, Napier University, Edinburgh

The aim of the conference was to advance the existing body of knowledge on event tourism and to explore further with both academics and practitioners the contribution of events to the enhancement of destinations and the broader visitor economy.

Themes included:
Economic Impact and Legacy Studies; Socio-Cultural, Transport & Infrastructure Impact and Legacy Studies; Destination Image and Branding; Destination Management; Multi-Micro Event Strategies; Sport Event Tourism; Mega-Event Management and Research; Olympic Tourism and related Research Studies; National and Regional Policy Making; Conceptual Studies; and Event Research Methodologies.

Keynote presentations are available for the following speakers:

• Alan Fyall - Bournemouth University (.ppt 1.6mb)
• Bruce Grant-Braham - Poole Tourism Management Board (.ppt 13mb)
• Jo Leslie - VisitBritain (.ppt 0.7mb)
• Norman Ireland - The City of Edinburgh Council (.ppt 0.1mb)
• Mike Weed - Canterbury Christ Church University (.ppt 0.3mb)
• Tom Buncle - Yellow Railroad International Destination Consultancy (.ppt 71mb)
• Calvin Jones - University of Cardiff (.ppt 0.2mb)
• Jacqueline Hill - South West Tourism (.ppt 0.7mb)
• Fiachra O Mathuna - Active Dorset County Sport Partnership(.ppt 0.2mb)
• Steve Calver - The Market Research Group(.ppt 4mb)

If you have questions regarding this event please contact Blake Ashwell at bashwell@bournemouth.ac.uk.

The drinks reception and conference dinner was held at WestBeach.

• Conference Programme (.pdf 67kb)
• Conference Proceedings(.pdf 178kb)